Why 41 telehealth brands exist now when there were 6 five years ago, what NAMS-certification actually verifies, and how to read past affiliate-heavy listicles.
Key takeaways
- Telehealth brand count grew 6x since 2021 — most launched in the last 24 months
- NAMS-CMP credential matters more than "menopause-focused" marketing claims
- Insurance-first vs cash-pay models drive completely different patient experiences
- Read past affiliate listicles by checking methodology pages first